Identity, WordPress Customization

Website built with WordPress for Dungeons and Decals. I started with the "Little Things" WordPress theme as a starting point, then customized the site's layout. I turned each store item a transparent PNG, showing the background color of the page in each item's negative space — similar to how decals look once stuck to a surface.

Dungeons & Decals is a store where I designed and produced vinyl decals, clocks, and custom business signage. I started the brand on Etsy, where it sold 850 decals in its first year of existence.

Date: 2017
Role: Founder, Graphics, eCommerce Website Design, Brand Identity Design, Decal Design & Vinyl Cutting
Tools: HTML/CSS, WordPress (WooCommerce), Adobe Creative Suite, Silhouette Cameo